Advanced Technical SEO MCQs for Interview Preparation

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Welcome to King Peedia. We're your place to learn SEO easily with multiple choice questions (MCQs). Whether you're getting ready for interviews or just want to improve your SEO skills, our website has what you need. We've selected 20 advanced technical SEO questions to make learning simple and fun.


technical-seo-mcqs




1. What is the purpose of implementing canonical tags in website architecture?


   A) To specify preferred version of a web page

   B) To instruct search engines to ignore specific pages

   C) To block access to certain pages from search engine crawlers

   D) To optimize images for better search engine visibility



   Answer: A) To specify preferred version of a web page



   Explanation: Canonical tags are used to indicate the preferred version of a web page when there are multiple versions of the same content accessible through different URLs. It helps search engines understand which version should be indexed and displayed in search results.


2. What is the significance of having a secure (HTTPS) website for SEO?


A) It improves website loading speed

B) It prevents search engines from crawling the website

C) It enhances user trust and privacy

D) It automatically increases website ranking

Answer: C) It enhances user trust and privacy



Explanation: Having a secure (HTTPS) website enhances user trust and privacy, which can indirectly improve user experience and potentially lead to higher rankings in search engine results.


3. What is the purpose of the "robots.txt" file in a website's architecture?


   A) To instruct search engine crawlers which pages to crawl or not to crawl

   B) To display a custom message to users accessing the website

   C) To prevent users from accessing certain parts of the website

   D) To improve website loading speed by caching certain resources



   Answer: A) To instruct search engine crawlers which pages to crawl or not to crawl



   Explanation: The "robots.txt" file is used to communicate with web crawlers and specify which parts of a website should not be crawled or indexed by search engines.



4. What is the primary purpose of using schema markup in SEO?


   A) To improve website loading speed

   B) To enhance website security

   C) To provide search engines with structured data about website content

   D) To optimize images for better search engine visibility



   Answer: C) To provide search engines with structured data about website content



   Explanation: Schema markup is used to provide search engines with additional context about the content on a webpage. It helps search engines understand the meaning of the content, which can lead to enhanced search result listings (rich snippets) and improved visibility.


5. Which of the following factors can affect a website's page load speed?


   A) Server response time

   B) Number of external backlinks

   C) Keyword density

   D) Meta description length



   Answer: A) Server response time



   Explanation: Server response time is one of the critical factors affecting page load speed. It depends on factors such as server performance, hosting environment, and website optimization.


6. What does the term "crawl budget" refer to in SEO?


   A) The amount of money allocated for SEO efforts

   B) The time taken by search engine bots to crawl a website

   C) The maximum number of pages a search engine will crawl on a website

   D) The budget allocated for paid search engine advertising



   Answer: C) The maximum number of pages a search engine will crawl on a website



   Explanation: Crawl budget refers to the maximum number of pages that a search engine bot will crawl on a website during a given period. It's important for ensuring that search engines prioritize crawling of important pages on a website.


7. What does the term "site architecture" refer to in the context of SEO?



A) The design and layout of a website's pages

B) The process of creating internal links between pages on a website

C) The structure and organization of a website's content, URLs, and navigation

D) The selection of keywords for optimizing website content

Answer: C) The structure and organization of a website's content, URLs, and navigation



Explanation: Site architecture refers to how a website is structured and organized, including the hierarchy of pages, URL structure, and navigation system. A well-designed site architecture can improve user experience and search engine crawlability.


8. Which of the following is an example of a technical SEO issue that can negatively impact website ranking?


A) Low keyword density in meta descriptions

B) Broken internal links

C) Short meta description length

D) High number of social media shares

Answer: B) Broken internal links



Explanation: Broken internal links can negatively impact user experience and search engine crawlability, leading to indexing issues and decreased website ranking.


9. What is the purpose of using the "robots.txt" file in a website's root directory?


A) To provide instructions to search engine crawlers on which pages to crawl and index

B) To display a custom message to users accessing the website

C) To prevent users from accessing certain parts of the website

D) To improve website loading speed by caching certain resources

Answer: A) To provide instructions to search engine crawlers on which pages to crawl and index



Explanation: The "robots.txt" file is used to communicate directives to search engine crawlers regarding which pages or directories they should or should not crawl and index.



10. What is the purpose of using responsive web design for mobile optimization?


    A) To create a separate mobile version of the website

    B) To improve website aesthetics on mobile devices

    C) To ensure that the website adapts seamlessly to different screen sizes and devices

    D) To increase website loading speed on mobile devices



    Answer: C) To ensure that the website adapts seamlessly to different screen sizes and devices



    Explanation: Responsive web design allows a website to adapt its layout and content dynamically based on the screen size and device, providing an optimal viewing experience across various platforms.



11. What is the purpose of using the "robots meta tag" in HTML?


    A) To display a custom message to users accessing the website

    B) To specify the preferred version of a web page

    C) To instruct search engine crawlers which pages to index or not index

    D) To improve website loading speed by caching certain resources



    Answer: C) To instruct search engine crawlers which pages to index or not index



    Explanation: The "robots meta tag" is used to provide directives to search engine crawlers regarding indexing and following links on a webpage. It can be used to prevent indexing of specific pages or to control how search engines treat links on the page.


12. What is the purpose of using the "hreflang" attribute in HTML?


A) To specify the font style of the linked text

B) To define the target URL of the link

C) To indicate the language and regional targeting of a webpage

D) To prevent search engines from following the link

Answer: C) To indicate the language and regional targeting of a webpage



Explanation: The "hreflang" attribute is used to specify the language and regional targeting of different versions of a webpage, helping search engines serve the appropriate version to users based on their language and location.



13. What does the term "semantic HTML" refer to?


    A) HTML code optimized for search engine readability

    B) HTML code that is well-structured and meaningful

    C) HTML code written using advanced programming languages

    D) HTML code that is compressed for faster loading speed



    Answer: B) HTML code that is well-structured and meaningful



    Explanation: Semantic HTML refers to using HTML elements that convey meaning and structure to both the browser and search engines. It helps improve accessibility, SEO, and the overall readability of the webpage.


14. What is the purpose of using a sitemap.xml file?


    A) To display a visual representation of the website's structure to users

    B) To provide search engines with a list of URLs to crawl and index

    C) To prevent certain pages from being indexed by search engines

    D) To store backups of website content for disaster recovery



    Answer: B) To provide search engines with a list of URLs to crawl and index



    Explanation: A sitemap.xml file is used to provide search engines with a structured list of URLs on a website, helping them discover and index content more efficiently.


15. Which of the following factors is NOT typically considered when evaluating website performance for SEO?


    A) Page load speed

    B) Mobile-friendliness

    C) Server response time

    D) Number of social media followers



    Answer: D) Number of social media followers



    Explanation: While social media presence may indirectly impact SEO, it is not a direct ranking factor considered when evaluating website performance for SEO purposes.


16. How does site speed affect SEO?


A) Faster sites tend to rank higher in search engine results

B) Site speed has no impact on SEO

C) Slower sites are preferred by search engines for better indexing

D) Site speed only affects user experience, not search engine ranking

Answer: A) Faster sites tend to rank higher in search engine results



Explanation: Site speed is a confirmed ranking factor by search engines. Faster loading websites tend to rank higher in search engine results and provide better user experiences.


17. What is the purpose of using the "title" attribute in HTML anchor (link) tags?


    A) To specify the font style of the linked text

    B) To define the target URL of the link

    C) To provide additional information about the linked page, displayed as a tooltip

    D) To prevent search engines from following the link



    Answer: C) To provide additional information about the linked page, displayed as a tooltip



    Explanation: The "title" attribute in HTML anchor tags provides additional information about the linked page, which is typically displayed as a tooltip when the user hovers over the link. While it does not directly affect SEO, it can improve user experience.


18. Which of the following HTTP status codes indicates that a page has been permanently removed and no redirect is in place?


A) 200 OK

B) 301 Moved Permanently

C) 410 Gone

D) 404 Not Found

Answer: C) 410 Gone



Explanation: The HTTP status code 410 Gone indicates that the requested resource is no longer available and has been intentionally removed, without any forwarding address.

19. What does the term "breadcrumbs" refer to in website navigation?


A) Links placed at the bottom of a webpage

B) Links that lead users back to the homepage

C) Navigation links that show the path to the current page within the website hierarchy

D) Links to external websites

Answer: C) Navigation links that show the path to the current page within the website hierarchy



Explanation: Breadcrumbs are a type of website navigation that displays the hierarchical path to the current page within the website structure. They help users understand their location within the site and facilitate easier navigation.

20. What is the purpose of using the "rel=prev" and "rel=next" attributes in paginated content?


A) To specify the previous and next pages in a series for search engines

B) To prevent search engines from indexing paginated content

C) To indicate that the content is syndicated from another source

D) To improve website loading speed by preloading the next page

Answer: A) To specify the previous and next pages in a series for search engines



Explanation: The "rel=prev" and "rel=next" attributes are used to indicate to search engines the relationship between paginated content, helping them understand the sequence and relationship of pages in a series.

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